Wednesday, April 20, 2011

KPOP Korral - [Jewelry] - Back it Up


Jewelry (쥬얼리) is a four member girl group and holds the honor of being the longest running currently active KPOP group in Korea.  The group has existed with different members for almost ten years.  The group announced their disbandment in 2010, but apparently they are back again with two new members.  Their current members include Baby J (베이비 제이), Eunjung (은정), Yewon (예원), and Semi (세미).  The group has seven former members that are no longer associated with the group and none of the original members are still in it.

Their latest release is Back it Up.  I'm a little surprised by their pro-American and British outfits.  Very colorful...


Jewelry was one of the biggest groups in Korea when I first arrived in early 2009.  Here was their hit at the time and the kids went crazy over it.  Two of the members in the video below are currently solo artists now.

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